Alex Jones' 'comfy and flattering' Boden trousers are 'selling like hot cakes'

Alex Jones has once again found the perfect in-between of comfort and style with her latest on-screen look– and it’s already causing a stir among fans. Stepping out on The One Show, the presenter opted for a bold but surprisingly wearable pair of sunshine-yellow trousers from Boden, and viewers must have been quick to note them because Boden says they're "selling like hot cakes"

The Primrose Patch Pocket Trousers in the shade Golden Rye, £90, have been dubbed “comfy and flattering” by shoppers, who are keen to pick them up in multiple colourways.

It’s easy to see why. With their relaxed, straight-leg silhouette and structured patch pockets, the trousers are both laid-back and smart. The high waist gives shape, while the breathable cotton blend makes them ideal for warm weather. Alex paired them with a cropped, dark-wash denim jacket that brings a clever balance to the bold hue. Her jacket is believed to be a past-season Mango buy, but the new season version, complete with boxy cut and silver buttons, is almost identical and still in stock for £49.99 in plenty of sizes.

READ MORE: Rochelle Humes just wore 'slimming' £32 top from River Island

While sunshine shades can sometimes be intimidating, Alex shows how a strong colour choice can anchor an otherwise simple outfit. Her choice to keep the rest of the look pared-back (minimal accessories and fresh make-up) is what makes the trousers pop rather than overwhelm. We do love how she added a bit more flair to the outfit by accessorizing with a killer pair of leopard print heels – the perfect print to flatter the golden yellow shade of the trousers.

With a price tag of £90 and sizes selling fast, it’s clear that Alex’s influence extends well beyond the TV sofa. Plus, if you act fast, you can get 15% off the trousers by using the discount code W7CX, which works on new styles on Boden's website. That brings Alex's buy down to a slightly more reasonable £76.50.

Elsewhere in outfit news from our favourite presenters, Rochelle Humes stepped out on Wednesday morning's This Morning show wearing a khaki peplum top with a suede midi skirt and some brown open-toe mules. A neutral colour palette has become a staple of Rochelle’s signature look, and her latest outfit was no exception.

We’ve hunted down her top as the Khaki Sleeveless Tie Back Corset Top from high-street favourite River Island. It also comes in brown and white, both of which would effortlessly slot into Rochelle’s wardrobe.