Strictly's Maisie Smith sent messages of support after major announcement

Former Strictly Come Dancing and EastEnders star Maisie Smith has unveiled an exciting new career venture, and her devoted fans have rallied around to offer their encouragement.

The 24-year-old, who rose to fame as Tiffany Butcher on the BBC One soap, has been making headlines with her recent projects. In addition to touring the UK with a stage show, she has now turned her attention to the world of fashion.

A self-proclaimed fitness enthusiast and dancer, Maisie has collaborated with Gym King to launch her own clothing line, designed for a variety of activities.

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Sharing the news with her fans, Maisie posted a teaser video on Instagram, showcasing her new range as she puts it through its paces alongside two other dancers. The clip highlights her impressive moves and toned physique.

Maisie captioned the post: "It's here! Almost a year in the making, and the @maisiesmithofficial Limitless collection has finally landed," reports Wales Online.

She continued: "A range where style meets dance, Limitless X Maisie has been made to move with you, for you."

The collection features sweat-wicking material, seamless sets, and compressive fabric. Maisie shot the promotional video at the renowned Diversity Studio, expressing her gratitude to the team and fellow dancers Shante Samuel and Georgia Lewiss for bringing her vision to life.

Maisie added: "Shop this exclusive collection at thegymking.com now!"

The comments section was flooded with praise from former co-stars and celebrity friends, all offering their support for Maisie's new endeavour. Jac Jossa, famed for her role as Lauren Branning on EastEnders, couldn't contain her excitement, commenting "Love it all," and "amazing."

Diversity's very own Ashley Banjo and Perri Kiely chimed in with a fiery emoji and hands raised in celebration. Strictly's dance sensation Karen Hauer also joined the chorus of praise, writing: "Yes, babe."

The fanfare didn't stop there, with admirers gushing: "I absolutely love Maisie, I'll be getting some of this my gymdrobe asap," and "I can confirm every item is stunning."

In other news, Maisie has been anything but resting on her laurels, having recently announced she'll be gracing stages across the UK, sharing the spotlight with Ed McVey from Netflix's The Crown, in the theatrical rendition of The Talented Mr Ripley.

2025 has been a whirlwind for Maisie, especially after her beau Max George faced a health scare, landing in hospital last December for significant heart surgery, and has since been on the mend.

Max George, 36, a member of The Wanted, found himself in A&E needing a pacemaker when a heart block was discovered, causing irregular heartbeats.

He later disclosed that he had to undergo a second heart surgery due to the pacemaker wires being inserted too deeply.

Talking to The Sun about his ordeal, he shared: "I was trying to get back to good health but was still having a flickering sensation for weeks after I had my pacemaker fitted, and it was gradually getting worse and worse."

In March, Max made the decision to return to work and take on the role of a tormented priest in Jeff Wayne's The War of the Worlds, which is currently touring the UK and Europe.

Strictly Come Dancing is due to return to screens later this year but no date has yet been confirmed.